You might think that hiring a consultant is an expense you can't afford. But the truth is, it can be the most cost-effective solution for your business; a consultant can be the answer to a lot of your problem.
1. Specialized Skills
Your organization might need specialized skills that can't be found internally. And if you wanted to hire someone with a similar skill set, you'd have to bring on a senior-level employee and pay them at a senior-level salary. That's why working with a consultant makes sense; you get what you need for only as long as you need. Most consultants usually have 10+ years of experience in their industry and stay up to date on the latest trends. It's their job, after all.
2. Seasoned and Experienced
Your safest option is to hire someone who knows what they're doing and can help you to figure it out for yourself. Don't experiment with your brand. Working with a consultant, you can be sure that the work will get done and done well. There's no gamble - they don't have to be taught or trained.
3. As Little or As Much You Need
If your business doesn't need a full-time marketing manager, don't hire one. In fact, don't hire an extra person at all! You'll be hard-pressed to find someone with the special skills you want and it'll be even harder to find one who is willing to work part-time hours. So skip the headache. Hire a consultant withthe skills and experience you want for only the hours you want.
4. A Sharp New Pair of Eyes
Breathe new life into your marketing efforts and make sure you have a strategy that works. Don't get stuck on a process that happens just because “that’s what you’ve always done.” Sometimes you need someone from the outside to see what's wrong inside. A consultant can be that objective party that will look at your business and tell you what needs to happen and why.
5. Maximize Your Budget
Save money as you and your revenue begin to grow! Based on an understanding your business, a marketing consultant can tell you how to invest and how much money to invest.
6. Maximize Productivity
According to this report, it takes a new employee about 6.2 months to reach 100% productivity. But consultants are self-starters and hit the ground running!
7. No Hidden Costs
A consultant is not an employee and don't come with costly HR baggage.
8. No Overhead
You don't need to pay for office space or equipment. Consultants come prepared!
9. Tax Deductions
The investment you make in a consultant is a tax deductable expense for your business. The HST you pay on this expense is an Input Tax Credit that you get back in the form of savings when you file your taxes.
10. Meet Tight Deadlines
If you have an urgent project or fast-approaching deadline, a consultant can be very helpful. The work gets done quickly and efficiently because a consultant is hired to work only on that project.
Visit dukecarrollconsulting.com – your Strategic Marketing Partner.